Print isn't deadPrint has always been close to my heart. There is something special about designing work that starts on screen and ends up as a physical object. It slows the process down and makes every decision matter, from layout and typography through to paper and finish.
I enjoy designing print that feels purposeful and well made, with care given to both the idea and how it exists in the real world.
I started my career in the print industry, which gave me a strong grounding in how design translates from screen to physical production. At Pro:Direct, I progressed into the role of Print Team Leader, overseeing the design of around 20 catalogues a year alongside a wide range of print advertising. When I later joined Red, I took ownership of catalogue production in-house, a process that had previously been handled by a London-based agency, North Star.
